Download Typography 01 By Chris Do
Our most popular course will teach you the rules of typography and help you understand and master type, design and layout.
6+ Hours of Video Content
Watch Chris work
Bonus: Design critique videos
The best graphic designers start with type.
Why typography? The fundamentals of type actually all have a significant impact on graphic design. Things like form, contrast, scale, and texture can all be traced back to typographic principles.
If you don’t control type, it controls you.
Good design is not about making things look good; it’s about how the components of a system work together to relay information. Without an understanding of typography, these components are hard to grasp.
Start to see typography differently.
It’s more than just picking a pretty typeface; it’s the foundation of how we communicate to other human beings. And now, it’s time for you to master this essential area of design to create unique and impactful work.
This is the course that will help you improve your design.
Let go of your fear of type
Finally look at a page full of type and approach it without intimidation. We help you get there with a systematic curriculum and in-depth training.
Push your limits
Expand your knowledge and understanding of design. Learn the history and application of typography to level up in your career.
Truly understand typography
Erase the mystery that shrouds type. Finally see why and how layouts look good when you implement the principles you learn in this course.
Inside This Course What’s Included
Repetition and Contrast
This is the backbone of typography.
Contrast is king. You will learn how to achieve clarity, visual interest and draw in your viewer through these two principles to greatly improve your typography.
Demystify type by breaking it down to its basics.
You will look at works of design through the lens of various grid systems. We break them all down for you so you can see the relationship between objects and draw your own conclusions.
Take a deep dive into the history of type.
Where do we get letterforms from? Go back to the beginning of type, starting with ancient Greek and Roman lettering, all the way through to the modern day digital typesetting of today.
Layout and Application
Learn the rules and see them come to life.
Watch Chris as he walks a student through several design assignments and demos. Then, put your knowledge to the test in the homework assignments and bonus content.
Over 6 hours of Video Content
Typographic Design Principles
Demo from Chris
7 Week Homework Assignments
Bonus: Design Critique Videos
Bonus: Web Design Review
From the instructor:
Typography is the linchpin that holds all of design together.
Prior to learning typography, I was lost. I was putting things on a page without understanding how shifting something left or right affected all the components on the page.
I remember walking through the halls of ArtCenter looking at beautiful pieces of design work and thinking, “One day, I will get there.”
It wasn’t until my third term at ArtCenter where things began to change.
I was enrolled in an art class, and it was in this class where everything that confused me about typography, suddenly made perfect sense. Everything about how type works fell into place.
This was the big moment that shifted my thinking and understanding of design. Notice I didn’t write typography—I mean design. I saw how the fundamentals of type could be incorporated into all facets of design.
Coming out of ArtCenter, I landed my first professional job at an advertising agency. In less than a year, I went from earning $40,000 salary to $85,000—not just because of typography, but because of how I applied its principles to all areas of design to create really good work.
It was through my understanding of type that I was able to manipulate information, as well as how it was used, to evoke certain feelings and create impact.
Here’s the thing about type: it’s not about choosing a typeface or certain font. It’s about learning how to make good use out of the tools you have.
Just like a chef in the kitchen, or a photographer in a studio, it’s their tools that allow them to do their jobs well and improve their skillsets.
My belief is that when you understand how to use type, you master how to lay things out on a page that creates a perfect harmony. Everything begins to work together beautifully when you familiarize yourself with the principles of typography and apply them to your practice.
This course is the culmination of everything I learned throughout my studies at ArtCenter. It’s my hope that the dark art and mystery of typography become logical to you, so you can create amazing pieces of work and excel as a designer.
Chris Do is an Emmy award winning director, designer, strategist and educator. He’s the Chief Strategist and CEO of Blind, executive producer of The Skool, and the Founder and CEO of The Futur— an online education platform that teaches the business of design to creative thinkers.
Who this is for:
Learn the tools, techniques, and principles to use type like a master.
If you’re wondering how you can improve your typography, you’re in the right place. This course was specifically made for you to become comfortable and confident using type across all of your designs:
The Designer’s Bundle
Enroll risk-free into The Designer’s Bundle and save 10%. Get all the courses that will help take your design skills to new heights. We think you’re going to love them.
Lettering 01 ($149)
Logo Design 01 ($149)
Typography 01 ($299)
All with lifetime updates